Save the last chubby Unicorns - STOP Poaching NOW!!

Poaching and illegal trade of rhino horn has increased sharply since 2007 and remains one of the major reasons rhino are still endangered today. Poaching is big business, and well organised criminal gangs are now well-equipped to track and kill rhino. One rhino horn can fetch in excess of an incredible £200,000. Political and economic instability within countries can increase the threat of poaching too. Rhino horn trade has been banned under the Convention on International Trade in Endangered Species since 1977, yet the black-market demand for rhino horn is high. Rhino horns are used in traditional Asian medicine, particularly in Vietnam and China, though there is no scientific evidence that keratin found in the horn is beneficial as a remedy. More recently, and particularly among the middle and upper classes of Vietnam, the purchase of rhino horn signifies someone’s wealth and success. It is used as a status symbol and is said to be an aphrodisiac.

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